We specialize in online marketing campaigns for HVAC technicians that are looking to get more exposure on the web for the services that they provide. Showing up in search results on the first pages of Google, Yahoo, and Bing is critical to capturing unsolicited business from the web. Many HVAC technicians and HVAC companies may look towards doing PPC (pay-per-click) campaigns by running Google Adwords, however, these results are not organic and often-times consumers are hesitant on clicking a paid-for ad. Moreover, nothing guarantees that a paid-for-click results in a new client or customer.
Our approach towards helping HVAC technicians and HVAC companies that are looking to improve their overall web presence and increase the number of organic search results in search engines is to create geo-targeted service pages within your own website. If you have an existing website, that is great! We can help SEO your website to ensure search engines understand the content that is on your page so that it will list you in search results when search terms that describe your business are used. If you do not have a website, we can build you one and make sure all pages are SEOed properly for the services that you do provide.
Once you have a solid website built or your existing website is SEOed, we will identify GEO specific locations for which you provide services in to create location pages about the individual services that you offer e.g. HVAC tune up in Orlando Florida or heat pump repair Jacksonville FL. When we create fresh descriptive content on new individual pages within your site and submit them for indexing, you will start to see these individual pages index in search engines. There is no limit to the number of pages that can be created – the limit is based on how many areas you service and what services you provide.
Furthermore, we utilize a variety of social media networks such as Findit, Facebook, Twitter, LinkedIn, Google+, and Pinterest to reach your target audiences where they spend most of their time – on social media.
Our goal is to help improve your overall web presence and increase the number of organic search results in search engines. By creating status updates on social media that link back to your website’s specific location pages, you will start to reach your target audiences on social with information on the services you provide in specific locations as well as increase the number of organic search results in search engines so that when someone who doesn’t know your name or the name of your HVAC company does a search for the services they need, you will start to show up in search results.
If you have any questions about your customized marketing campaign, fill out the form below or give us a call at 404-443-3224.